01
التلي
A braided trim woven with cotton and metallic threads, traditionally edging the cuffs and necklines of Emirati dress. Irthi brings Talli into jewellery, accessories and objects.
See Talli collections →
The craftswe carry forward
Five traditional Emirati crafts — each held by master craftswomen, each reimagined for today.
02
السفيفة
The weaving of dried palm fronds into strips, coiled and stitched into baskets, mats and vessels — now shaped into sculpture and furniture.
See Safeefa collections →
03
السدو
Bedouin weaving on a ground loom, producing bold geometric bands once used for tents, rugs and saddle bags.
Explore Sadu →
04
الفروخة
Hand-braided cords and tassels — a fine finishing craft, today reinterpreted as accessories and keepsakes.
Explore Al Furokha →
05
التطريز
Needlework motifs drawn from Emirati dress — lattices, triangles and caravans in gold and silver thread — framed as contemporary wall pieces.
Explore embroidery →See the crafts in our collections
Collaborations between Emirati artisans and designers from around the world.
View collections